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Breakfast

The Breakfast Club Soho

4.4 (4,811)$$ · Mid-range

The Breakfast Club has built its identity around kitsch Americana decor and playful branding, and the Soho branch on D'Arblay Street captures that cozy, slightly chaotic café energy reviewers describe. The menu sticks to comforting breakfast and brunch classics — pancakes, eggs, and fry-ups — rather than anything experimental. At 4.4 stars over nearly 4,800 reviews and a high must-see score, it's a well-known stop for visitors exploring Soho as much as it is for regulars. It suits a fun, casual breakfast rather than a quiet or refined one.

✨ Reasons to go

  • 1Known for kitsch Americana decor and playful branding that set the template for the wider Breakfast Club chain.
  • 2One of Soho's most reviewed breakfast spots, with nearly 4,800 Google reviews at a 4.4 rating.

💡 Good to know

  • 1Booking is recommended, especially on weekends when queues form
  • 2arrive early on weekday mornings for a quicker seating
  • 3service can slow down at peak times, so build in buffer if you're on a schedule.

⏱️ Typical visit

1h

🕰️ Best time

early morning, morning, lunchtime or afternoon

🚶 Walking intensity

Easy pace

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Address

33 D'Arblay St, London W1F 8EU, UKGoogleApple
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Booking

Booking recommended

What people say

"Had an amazing breakfast at The Breakfast Club Soho and honestly, it lived up to the hype. The place has that cozy, slightly quirky London café vibe—busy, a bit packed, but full of energy. You can tell it’s a popular spot, and for good reason. The atmosphere is lively and welcoming, perfect to kickstart your day in Soho. I tried the avocado salmon along with eggs Benedict, and both were absolutely spot on. The eggs were perfectly poached with that rich, runny yolk, and the flavors were well balanced. The salmon and avocado combo felt fresh and satisfying, while the hollandaise sauce on the Benedict added that indulgent touch without being too heavy. Paired it with a really good cup of coffee, which complemented the meal perfectly—smooth, rich, and exactly what you want with a proper breakfast. Overall, great food, generous portions, and a vibe that makes you want to sit a little longer (even though it’s quite busy). Definitely one of those must-visit breakfast spots in London."

Rahul Mhatre